FRIDAY.LASSITUDE.XXVI - Ringing in the 3rd year of Doublewood Denim
Time flies, 2015 was a blink lapse on adrenaline. It was a rather productive 2nd year for Doublewood:
Thru-out last Spring & Winter, we had released (2) petite batches; collaborated with IDC (dutil, Canada) & with SF based artist Jon Gourley. A second women cut was introduced in Summer; BF jeans in raw selvedge denim with the heritage continuous fly detail. We released our first-ever video intro for the women skinny jeans with filmmaker, Nathaniel K. We traveled to Zhongshan to visit the denim workshop and explore more on the craft and possibilities.
2015 was fruitful and we simply can't thank you enough for the folks who share kindred passions in denim and help us jump thru the hurdles along!
Looking forward, we have a few intriguing propositions planned for '16. Beyond our stable denim collection, we are on the verge of carving into the peripheral categories. Something that would go well along w/ our denim. (As usual, we will be tight-lipped before their official releases; but think for the kitchen/workshop wears & that quintessential chambray =)
Its going to be an enticing year for us to step outside of that comfort indigo zone, and persist in honing our craft to expand the collection.
Stay tuned & till next week. Cheers everyone!